Tracy Brown – Medium

Tracy Brown

We were told not to make users think. We succeeded.

4 min readNov 6, 2023

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We were told not to make users think. We succeeded.

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Tracy Brown

The workplace lament of Generation X

6 min readSep 10, 2023

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The workplace lament of Generation X

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Tracy Brown

How we talk about leadership

From late 2019 to early 2023, diverse ‘creative makers’ from around the world have been telling me what they think about work; designers…

4 min readJan 19, 2023

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How we talk about leadership

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Tracy Brown

Transforming work into a curriculum as we search for skills and meaning

The past two years have forced us into entirely new ways of navigating the world around us. We have found it terrifying, invigorating and…

6 min readJan 16, 2022

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Transforming work into a curriculum as we search for skills and meaning

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Tracy Brown

Designers tire of being gaslit. Stop before you lose them.

Whether or not you’ve watched the 1944 film Gaslight, many of us are familiar with the term ‘gaslighting’. It is the practice of convincing…

3 min readNov 24, 2021

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Designers tire of being gaslit. Stop before you lose them.

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Tracy Brown

Using Bloom’s Taxonomy to evaluate mastery in the workplace

One of the key reasons why organisations should care about their learning infrastructure is that, when they get it right, it solves many…

3 min readJul 12, 2021

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Using Bloom’s Taxonomy to evaluate mastery in the workplace

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Tracy Brown

5 psychological theories that workplace strategists should know

Experience strategy and design are intrinsically connected to a rich history of psychological theories, often originating over 100 years…

5 min readJun 22, 2021

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5 psychological theories that workplace strategists should know

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Tracy Brown

Why the evolution of capitalism is so significant for CX strategy right now

Capitalism is evolving and anyone who has the word ‘customer’ in their job description should probably be paying attention. I am not an…

6 min readJan 19, 2021

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Why the evolution of capitalism is so significant for CX strategy right now

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Tracy Brown

Vaccine adherence as an information design challenge

Great designers are deeply curious people who love turning complexity into simplicity. They seek out evidence and detail, balancing…

5 min readDec 27, 2020

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Vaccine adherence as an information design challenge

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Tracy Brown

The Future of Doing — starting a workplace experience movement during a great reset

Now more than ever, creativity is showing the transformative power it can have on how we live and work. The most ambidextrous…

7 min readSep 21, 2020

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The Future of Doing — starting a workplace experience movement during a great reset

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Tracy Brown

Tracy Brown

Experience strategist and author, using insights about human behaviour to fix broken experiences for customers and employees.

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